2022
Jackson Health Foundation "Give Miami Day" Campaign
Entrant Company
The Brand Advocates, Inc.
Category
Social Media - Healthcare & Pharma
Client's Name
Jackson Health System/Jackson Health Foundation
Country / Region
United States
One of the nation's biggest 24-hour annual giving events, Give Miami Day is an online campaign where all locals are philanthropists. As the fundraising arm of Jackson Health System, the public hospital network in Miami-Dade County, Jackson Health Foundation (JHF) participated in "Give Miami Day" on November 18, 2021. JHF raised more than $130,000 in 24 hours, largely driven by social media, and the help of celebrities like Ana Navarro, Tico Torres of Bon Jovi, and many others. The campaign featured hourly social media posts that told the story of how Jackson Health System makes miracles happen daily for all residents of Miami-Dade County, regardless of their ability to pay.
Credits
Entrant Company
Save Water Texas Coalition
Category
Video - Government
Country / Region
United States
Entrant Company
Octavo Designs
Category
Marketing & Promotional - Invitation / Greeting Card
Country / Region
United States
Entrant Company
Groove Jones
Category
Branded Content - Content / Promotion
Country / Region
United States
Entrant Company
tungsten branding
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
United States