MUSE Gold

2022

Master Barbershop

Entrant Company

Primo Advertising Creative Co., Ltd.

Category

Corporate Identity - Brand Identity

Client's Name

Better Man Enterprise

Country / Region

Taiwan

The beginning of Master’s Barber Shop comes from an opinion of the founder: Eric Feng, who has been in barber shop more than 20 years. He believes “Make the most of a skill it’s become an art”, and a person has best skill we call “Master”.
Master Barbershop takes the theme of Chinese style, different from most of the British Barbers in the market. Also use a lot of visual design on store, it become landmark in the Shida shopping area.

The design is based on Chinese’s etiquette “bow with hands”, which is derived from the kung fu competition. It’s symbolize Chinese’s Five Ways of Life and spirit of brave, also added barber's rotating lights.

In the part of the patterns, we use Chinese’s dragon into design, changed the dragon body to decorative line, impressive the visual of the logo, then add the word “Master” to the dragon’s body.

Credits

Director
Li Kun-si
Designer
Huang Ting-fong
More Gold Winners
Website
2022
2022 MUSE Creative Awards Winner - Transformer Table
Transformer Table

Entrant Company

Urban Folk Consulting Inc.

Category

Website - E-Commerce

Country / Region

Canada

Corporate Identity
2022
2022 MUSE Creative Awards Winner - DC Combat Sports Commission Branding

Entrant Company

Moya Design Partners

Category

Corporate Identity - Brand Identity

Country / Region

United States

Video
2022
2022 MUSE Creative Awards Winner - Parsons Defense Commercial

Entrant Company

Parsons

Category

Video - Event

Country / Region

United States

App
2022
2022 MUSE Creative Awards Winner - JobStack: Putting work and workforces within reach

Entrant Company

PeopleReady

Category

App - Mobile App / Other___

Country / Region

United States