2022
The Art of Resonance
Entrant Company
Miami Ad School
Category
Student Submission - Student AD
Client's Name
Bang & Olufsen
Country / Region
United States
Cymatic patterns are formed when surfaces vibrate from sound waves. Each frequency causes a distinct pattern to emerge as the surface resonates. This allows us to see music in real time. Bang & Olufsen’s “The Art of Resonance” uses cymatics to capture a modern audience with bold design. The campaign changes how people experience and express themselves through music. The Art of Resonance is adaptable and can take on new forms as music does.
Credits
Entrant Company
McKinsey Global Publishing
Category
Website - Blog
Country / Region
United States
Entrant Company
Alludo
Category
Corporate Identity - Logos
Country / Region
United States
Entrant Company
Beijing Yoda Technology Co. Ltd
Category
Website - Social / Networking
Country / Region
China
Entrant Company
AARP
Category
Publication - Newsletter
Country / Region
United States