2022
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Category
Client's Name
Country / Region
Cymatic patterns are formed when surfaces vibrate from sound waves. Each frequency causes a distinct pattern to emerge as the surface resonates. This allows us to see music in real time. Bang & Olufsen’s “The Art of Resonance” uses cymatics to capture a modern audience with bold design. The campaign changes how people experience and express themselves through music. The Art of Resonance is adaptable and can take on new forms as music does.
Credits
Entrant Company
The Humane Society of the United States
Category
Video - Nonprofit
Country / Region
United States
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SFC Group
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
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APV
Category
Video - Law & Legal Services
Country / Region
Hong Kong S.A.R., China
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AARP
Category
Outdoor Advertising - Vehicle Graphics
Country / Region
United States