2022
The Art of Resonance
Entrant Company
Miami Ad School
Category
Student Submission - Student AD
Client's Name
Bang & Olufsen
Country / Region
United States
Cymatic patterns are formed when surfaces vibrate from sound waves. Each frequency causes a distinct pattern to emerge as the surface resonates. This allows us to see music in real time. Bang & Olufsen’s “The Art of Resonance” uses cymatics to capture a modern audience with bold design. The campaign changes how people experience and express themselves through music. The Art of Resonance is adaptable and can take on new forms as music does.
Credits
Entrant Company
Kinetic Marketing & Creative
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant Company
Skalawag Productions
Category
Video - Food & Beverage
Country / Region
United States
Entrant Company
Shepherd Communications
Category
Social Media - Consumer Campaign
Country / Region
Hong Kong SAR
Entrant Company
Dreamscape Marketing
Category
Website - Health
Country / Region
United States