2022
Twisted X: Zero-X, No Glue Shoe Campaign
Entrant
Twisted X Global Brands
Category
Integrated Marketing - Green / Eco-Friendly
Client's Name
Tricia Mahoney
Country / Region
United States
Twisted X Zero-X, No Glue campaign targeting Twisted X's B2B and B2C audiences included print, digital ad units and blasts, social media.
Print advertising headlines focus on Comfort as that is the key message for all Twisted X footwear, such as 'COMFORT WITHOUT COMPROMISE' will deeper benefits of the importance of no glue in footwear.
Credits
Entrant
ViacomCBS
Category
Integrated Marketing - Integrated Marketing Materials
Country / Region
United States
Entrant
Work & Co
Category
Website - E-Commerce
Country / Region
United States
Entrant
BrainWorks Marketing
Category
Video - Fashion
Country / Region
Canada
Entrant
CGTN
Category
Video - Cultural
Country / Region
China