MUSE Platinum

2022

Baidu Wiki Virtual Zoo

Entrant Company

Baidu Online Network Technology (Beijing) Co., Ltd

Category

App - Nonprofit / Religious

Client's Name

Country / Region

China

As an online science application, Baidu Wiki Virtual Zoo integrates a rich database of animal knowledge with 3D kinetic animal models. This enables children, teenagers, and people with limited mobility to watch live animals and learn about biodiversity anytime, anywhere. Benefiting from the 3D animal images and detailed research and reproduction of animal features, different species of animals have been molded with unique styles and outstanding species features, which makes them recognizable and entertaining to watch. The animal live broadcast is presented in island space, users can click the animal page of interest for immersive viewing, and browse related scientific knowledge and video materials. Animal special effects and island scenes enhance the vividness of the video and promote interaction. The revenue from interactive traffic during the live broadcast will be used for the rescue, medical treatment, and the exclusive house-building of stray cats. With Baidu Brain AI technology, stray cats will be actively spotted and released, and their physical injuries and diseases will be observed for further rescue and treatment.

Credits

Yuan Lu
Yujie Shi
Yu Ruan
Yang Yu
Xiaoxue Gao
Zhenzheng Xie
Wei Rong
Kaiwen Miao
Ziwei Deng
Nan Chen
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