MUSE Silver

2022

Engineering Insurance Website Design

Entrant Company

ShineBrand

Category

Website - Insurance

Client's Name

ShineBrand

Country / Region

China

Compared with the design form of conventional websites, this website follows the principles of simplicity and ease of use. The website is mainly composed of five modules: company business introduction, Lunengbao, Jiushibao, risk certification and Baozhilin. Proceed from the corporate insurance and individual insurance, it provides clear explanations and efficient solutions for users around 3 aspects (What, Why and How). An ordered manner with a clear structure and logic, visual reading are to enhance the user experience, incorporating a large number of pictures and dynamic effects to form a clean, natural, and minimalist whole. In China, 85% of users have low awareness and acceptance of insurance, and Internet insurance lacks face-to-face explanations. For the same product, the same set of introduction content is currently used for all users in the industry. Based on big data analysis and professional industry knowledge, this website provides businesses and individuals with popularization of science and learning, product display and business consulting, and etc. Users can choose different solutions according to their needs.

Credits

ShineBrand
Guozhu Wu
ShineBrand
Haiju Ren
ShineBrand
Ping Li
Mianying Chen
More Silver Winners
Integrated Marketing
2022
2022 MUSE Creative Awards Winner - SUPER JOEY VIS
Super Joey Foundation

Entrant Company

TSDdesign.inc

Category

Integrated Marketing - Nonprofit

Country / Region

United States

Website
2022
2022 MUSE Creative Awards Winner - The Law Office of Olivia C. Cummings

Entrant Company

Conversations, LLC

Category

Website - Law & Legal Services

Country / Region

United States

Integrated Marketing
2022
2022 MUSE Creative Awards Winner - Domain Town Center Apartments
City Street Residential

Entrant Company

Robinson Creative Inc

Category

Integrated Marketing - Integrated Marketing Campaign

Country / Region

United States

Experiential & Immersive
2022
2022 MUSE Creative Awards Winner - Not For Lease
Roncesvalles Village BIA

Entrant Company

The Local Collective

Category

Experiential & Immersive - Retail

Country / Region

Canada