2022
Entrant Company
Category
Client's Name
Country / Region
In five truth-inspired storylines, we show characters who experience a drastic, life-changing event, such as a car crash, a house fire, and a ransomware attack (onscreen text prepares the viewer for these events). These negative upheavals set in motion an abundance of support mechanisms to bring them back to their feet: people rushing to the crash site, repairmen recreating the fire-damaged house, cyber experts salvaging locked-up data, and of course insurance company Achmea as a facilitator of many of these forms of support.
The five storylines are designed to show the values we intended to convey in the film: the power of solidarity – helping out those in need – and the importance of continuity – picking up the pieces of a shattered life and finding new purpose. These are the values of insurance cooperative Achmea.
Credits
Entrant Company
Biz2Credit
Category
Video - TV Ad
Country / Region
United States
Entrant Company
WHM Creative
Category
Website - Microsite
Country / Region
United States
Entrant Company
Gravity Global
Category
Video - Transportation
Country / Region
United Kingdom
Entrant Company
BET Networks, a subsidiary of Viacom/CBS
Category
Website - Website / Other___
Country / Region
United States