2023
Entrant Company
Category
Client's Name
Country / Region
Hang Lung Properties is a well-established, top-tier property developer with customer centricity at the heart of our operations. Our diversified portfolio comprises numerous properties in Hong Kong and in mainland China. Living up our brand motto of We Do It Well, Hang Lung Properties has recently revamped its corporate website.
The days of simple webpage design are long gone. The revamped Hang Lung website tells our brand story by presenting a sophisticated look and feel to our stakeholders to let them experience our unique Hang Lung brand as well as getting to know our latest business updates on the website journey - this is what our stakeholders should expect when they visit the website of a world class developer's.
Key Enhancement:
1. Branded Experience
-Strengthened brand motto and VMV
-Added multimedia and Interactive widgets
- Included srollytelling homepage layout design
2. User Friendliness
-Improved navigation / site map
-Enhanced search function
Credits
Entrant Company
MarketCrest
Category
Best Agency Awards - Best PPC Campaign
Country / Region
United States
Entrant Company
Faktory
Category
Video - TV Ad
Country / Region
United States
Entrant Company
McKinsey Global Publishing
Category
Branded Content - Diversity / Equity / Inclusion (NEW)
Country / Region
United States
Entrant Company
Grey Advertising Hong Kong Limited
Category
Advertising - Banner / Sign (NEW)
Country / Region
Hong Kong SAR