2023
Fed Vip 2022
Entrant Company
LevLane
Category
Integrated Marketing - Integrated Marketing Campaign
Client's Name
United Concordia Dental
Country / Region
United States
A cross-media campaign utilizing programmatic, paid social media, organic social media, OOH (bus transit), tv and more to drive federal employees to sign up for United Concordia Dental insurance during the highly competitive FED VIP sign up period (6 weeks from November to December). Utilizing a campaign that leveraged United Concordia's broader brand campaign, this campaign outpaced client expectations with more sign-ups and more new members than predicted.
Credits
Entrant Company
KQ Communications
Category
Branded Content - Newsletter
Country / Region
United States
Entrant Company
Digital Brew
Category
Video - Animation
Country / Region
United States
Entrant Company
Mitosis
Category
Video - Business to Business
Country / Region
United States
Entrant Company
School of Visual Arts
Category
Student Submission - Student App
Country / Region
United States