#ConsiderItDone with Pence Media Group

Pence Media Group is a full-service media + marketing consultancy working with startups to Fortune 500s. PMG was established in 2017 to give women with rare and valuable skill sets an opportunity to showcase their talents in a flexible work environment. PMG loves helping brands affirm their brand identity, craft key messages and deliver them to targeted audiences. Our core strengths are branding, PR, strategic communications and grassroots marketing.
With a small but mighty team of 9, in 2022 PMG juggled 20+ clients each month and served more than 50 clients throughout the year. Here are our 2022 highlights:
•Won Telly Awards in three Branded Content Campaigns. A silver and bronze award for Pluie’s Brand Overview and a bronze award for the DL Lowry Difference.
•Led the grand opening for Indianapolis’ first Sugar Factory, with celebrity Nick Cannon. Secured media that garnered 2,331,965 in unpaid influencer reach, 38 media hits across all local media platforms, plus national coverage. Unpaid media hits reached $6,340,676.01 AVE YTD, not including broadcast media coverage.
•Landed the pitch for our client Pluie to appear on Good Morning America. The segment was supported by PMG created on-brand product lifestyle photography and b-roll.
•Supported the 95th Annual National FFA Convention of nearly 70,000 attendees. With PMG’s social media help, their Instagram impressions increased 93.6% and profile views increased 420%.
•Provided pro bono services to several organizations including Women for Riley, Tyler Trent Foundation, Gleaners Food Bank of Indiana, Make-A-Wish, Grit + Grace Nation, and Our Lady Mount Carmel. We are always looking to give back!
•Led the market openings of Indiana’s first three sweetgreen restaurants. Our Influencer Engagement Strategy reached more than 1,387,800 followers.
•Two of our projects were recognized with an “Award of Honor” at the Hoosier PRSA Pinnacle Awards.
•Led creative and execution of 12+ Production Shoots to secure evergreen video + photo assets for our clients.
•Helped grow client revenue, including a 11% year over year increase for DL Lowry Hair Salon.
•Proudly welcomed four new team members to better serve our growing client roster.
#ConsiderItDone with PMG!