2023
Jing Yuan
Entrant Company
LWK + PARTNERS
Category
Corporate Identity - Brand Identity
Client's Name
JING YUAN CHARITY FOUNDATION
Country / Region
Hong Kong S.A.R., China
“Jing Yuan” is a charitable organization in Hong Kong. Since its establishment in 2022, Jing Yuan has been committed to promoting and implementing positive life education. Jing Yuan is devoted to helping the underprivileged, sharing resources, and fostering harmony and integration through lectures and philanthropic activities.
“Jing Yuan” believes in ＂Life On Life", which aims to educate and pass on valuable life lessons to the next generation by creating positive value and making life meaningful. The name emphasizes that quality of life is more significant than quantity, and signifies the value of inheriting our ancestors’ wisdom and cherishing the present.
Credits
Entrant Company
Ray Claxton, Tanner Yeomans, Mark Hill
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Sappi North America
Category
Branded Content - Recruitment
Country / Region
United States
Entrant Company
Cognition Studio, Inc
Category
Video - Medical
Country / Region
United States
Entrant Company
McKinsey Global Publishing
Category
Video - Diversity & Inclusion
Country / Region
United States