MUSE Gold

2023

Eugen: a new era for the brand

Entrant Company

NATEEVO

Category

Strategic Program - Branding Refresh (NEW)

Client's Name

Eugen

Country / Region

Spain

Creating a brand that stands out and generates an impact within the insurance sector is always difficult. A sector that is reluctant to change, where technology is not always welcomed and where the same brands always stand out. This is the context in which we find ourselves in this challenge, and that is why we propose this new brand.

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