2023
Havaianas: “Like Father, like son”
Entrant Company
NATEEVO
Category
Branded Content - Email Marketing
Client's Name
Havaianas
Country / Region
Spain
In this project we managed to bring alive Havaiana's digital communication through the emotional bonding between father and son, avoiding the typical promotional offers for gift purchasing.
That's why we wanted to reach the emotional, with messages and situations that we all deny, but that in the end we all live. To resemble our father is something undeniable, and that's why this whole campaign idea was born from there.
Entrant Company
AmbiWishes Information Technology Co., Ltd.
Category
App - Travel
Country / Region
China
Entrant Company
LHWH Advertising & PR
Category
Advertising - Online Ad (Campaign)
Country / Region
United States
Entrant Company
Octet Design Studio
Category
App - Finance
Country / Region
India
Entrant Company
Beijing Pengtu Culture and Art Communication Co., Ltd.
Category
Strategic Program - CSR Program
Country / Region
China