2023

Havaianas: “Like Father, like son”

Entrant Company

NATEEVO

Category

Branded Content - Email Marketing

Client's Name

Havaianas

Country / Region

Spain

In this project we managed to bring alive Havaiana's digital communication through the emotional bonding between father and son, avoiding the typical promotional offers for gift purchasing.
That's why we wanted to reach the emotional, with messages and situations that we all deny, but that in the end we all live. To resemble our father is something undeniable, and that's why this whole campaign idea was born from there.