2023
Entrant Company
Category
Client's Name
Country / Region
We recognized that our audience had an appetite to understand the basics. In response, we created a new series to offer simple answers to complex questions such as, “What is inflation?”: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-inflation ), and "What is generative AI?”: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-generative-ai ). What began as an exclusive on our McKinsey Insights app has since been introduced to the McKinsey.com website, and has attracted a growing worldwide audience searching for answers while also learning more about what we do.
Entrant Company
Te-Sian, Shih
Category
Marketing & Promotional - Poster (Single)
Country / Region
United States
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Skona Advertising
Category
Video - Animation
Country / Region
United States
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LUZZANA SOUNDSCAPE TM
Category
Audio - Original Music (NEW)
Country / Region
Italy
Entrant Company
Treefort Media
Category
Audio - Podcast
Country / Region
United States