2023
Entrant Company
Category
Client's Name
Country / Region
We recognized that our audience had an appetite to understand the basics. In response, we created a new series to offer simple answers to complex questions such as, “What is inflation?”: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-inflation ), and "What is generative AI?”: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-generative-ai ). What began as an exclusive on our McKinsey Insights app has since been introduced to the McKinsey.com website, and has attracted a growing worldwide audience searching for answers while also learning more about what we do.
Entrant Company
Hyupjung Lee
Category
App - Sustainability & Environment
Country / Region
United States
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Argyle
Category
Social Media - Food & Beverage
Country / Region
Canada
Entrant Company
Player One Trailers
Category
Video - Art & Design
Country / Region
United States
Entrant Company
Planable Inc.
Category
Video - Business to Business
Country / Region
United States