2023
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Our objective was to create an interactive research project highlighting, using granular details and data, the progress in human development in terms of health and income over the past two decades, and what could be done to further improve that. To do so, we created a video where one of the article’s co-authors used interactive data visualizations to introduce the main points of the project’s findings. Then we divided the research into six chapters, with each chapter further explaining—using interactive graphics and data visualizations—the main points of our findings, including on how improvements in income relate to health, and where development is needed the most. Since our interactive project was first published in December 2022, it has attracted tens of thousands of readers, and has introduced a growing number of audiences to how McKinsey can help leaders achieve sustainable, inclusive growth.
Entrant Company
Recruit Rooster
Category
Video - Recruitment (NEW)
Country / Region
United States
Entrant Company
Magnetic Creative
Category
Website - Restaurant
Country / Region
United States
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Rose Reynolds & Co®
Category
Corporate Identity - Logos
Country / Region
United States
Entrant Company
DesignHammer
Category
Website - Health
Country / Region
United States