MUSE Rose Gold

2019

We Didnt Start The Fire

Entrant Company

Miami Ad School San Francisco

Category

Student Submission - Other ___

Client's Name

Adnams

Country / Region

United States

Sustainability can be an ugly, overused word. It can mean greenwashing for the sake of it and compromising on taste. Which Adnams doesnt. <br><br>Sustainability needs to taste good.<br><br>Adnams has a deep heritage and ongoing commitment to sustainability. It constantly innovates to create products that give back to the earth it borrows from. <br><br>But Adnams is only one company pursuing sustainability.<br><br>What happens when other companies arent sustainable?<br><br>Rising tides, lakes of fire...<br><br>In other words? The apocalypse.

Credits

Hatem El Akad
Josh Peterson
Willow Ennen
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