MUSE Platinum

2023

Stronger Starts Campaign

Entrant

Rescue | The Behavior Change Agency

Category

Strategic Program - Comm / Marketing Campaign

Client's Name

First 5 California

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 1)
MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 2)
MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 3)
MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 4)
MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 5)
MUSE Creative Awards Winner – Stronger Starts Campaign by Rescue | The Behavior Change Agency (Image 6)

About The Entry

The Stronger Starts campaign builds awareness for parents around adverse childhood experiences (ACEs), toxic stress, and the long-term effects they can have on their children if left unchecked.
The campaign empowers parents/caregivers to prevent ACEs and toxic stress by equipping them with the tools and resources to help their families thrive to create safe, stable, and nurturing environments and relationships.

Featured Media

View YouTube Video
View YouTube Video
View YouTube Video

Credits

Executive Director / First 5 California
Jackie Thu-Huong Wong
Chief Deputy Director / First 5 California
Dr. Angelo Williams
Deputy Director of External and Governmental Affairs / First 5 California
Sara Bachez
Information Officer II / Public Communications Advisor / First 5 California
Jamiann Collins-Lopez
Sr. Vice President, Group Management Director / Rescue Agency
Brandon Tate
Account Director / Rescue Agency
Irma Vega
Account Supervisor / Rescue Agency
Will Gurnett
Account Manager / Rescue Agency
Clarissa Pacheco
Creative Director / Rescue Agency
Ben Peters
Art Director (Animation) / Rescue Agency
Tony Stern
Executive Producer / Rescue Agency
Josh Oliver
Producer / Rescue Agency
Nicole Teusch-Butcher
Agency Producer / Rescue Agency
Javier Fernandez
Production Coordinator / Rescue Agency
William Agundez
Executive Director / Yella Inc. / London Alley
Matthew Kauth
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