2023

IMF Holiday Card 2023

Entrant Company

International Monetary Fund

Category

Marketing & Promotional - Invitation / Greeting Card

Client's Name

International Monetary Fund

Country / Region

United States

The IMF has 190 member countries, speaks seven working languages, and has employees working in offices all over the globe, so it follows that the holidays honored among our membership vary widely.

For our annual holiday card, we wanted to unify these traditions with the institutional priorities and principles of the IMF. Using seasonal, yet non-denominational imagery, this card harmonizes the ideals of the season with a deceptively simple diegetic wreath adorned in a collage of faux snapshots, each one capturing not only our core principles but also reminding us of why we do what we do: for peace, health, and renewal.