2023
Disney+ Southeast Asia - Ms. Marvel
Entrant Company
Island Boys
Category
Integrated Marketing - Integrated Marketing Campaign
Client's Name
The Walt Disney Company (Southeast Asia)
Country / Region
Singapore
To promote the new Marvel Studios series Ms. Marvel, Disney+ launched an integrated marketing campaign across Southeast Asia - spanning OOH, social videos, AR filters, as well as a 3-day consumer event in Singapore. Titled "The Cosmic Block Party", the event featured interactive art, etc. creating optimal subscriber buzz around the series premiere.
Credits
Entrant Company
Decision Counsel
Category
Video - TV Ad Campaign
Country / Region
United States
Entrant Company
Ritual Arts
Category
Branded Content - Entertainment
Country / Region
United States
Entrant Company
Decision Counsel
Category
Video - Animation
Country / Region
United States
Entrant Company
HEARTBEAT
Category
Branded Content - Healthcare & Pharma
Country / Region
United States