BetterVet, Stress-Free In Home Veterinary Care | Yoga Dog

The Problem: BetterVet is a trailblazing mobile veterinary company, but was lacking a unique and well-defined brand identity. As a new veterinary provider that’s also creating a new product category - mobile vet care, we wanted to make a splash.
The Solution: BetterVet unrolled their bold rebrand on 8/2/23. The eye-catching update introduced a simple, yet captivating visual representation of BetterVet's motto, "Stress-Free, In-Home Veterinary Care." The "Yoga Dog" theme with its bold magenta design, reflects BetterVet's refreshed brand look and feel.
Print and OOH: BetterVet launched a striking billboards, posters, and banners adorned with the "Yoga Dog" imagery pop in the cityscape, capturing attention and generating curiosity. Due to our OOH efforts, there’s been a 459% increase in direct, brand traffic.