2023
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Category
Client's Name
Country / Region
Uplift, the Campaign for Broward College is a historic, comprehensive commitment to boldly shape the future of the college and expand its impact on the community it serves. Through philanthropic investment, the Uplift Campaign will guarantee affordable access to education, empower student success, and provide a path to enhance career opportunities that transform lives. Set to launch publicly in January of 2024, Broward College was looking for a compelling way to announce the campaign to key stakeholders and donors — teasing the future launch and generating momentum for the impact to come.
What was created?:
An emotive announcement video featuring authentic Broward College faces with a message combining the mission of the college with the promise of Uplift.
What were the results?
Increased Engagement: Having originally debuted to a small group of stakeholders, donors, faculty, and staff the video has since been shared more broadly as with every showing more and more viewers seek out how to get involved in the Uplift campaign.
Credits
Entrant Company
Decision Counsel
Category
Video - Animation
Country / Region
United States
Entrant Company
WineGlass Marketing
Category
Website - Food & Beverage
Country / Region
United States
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Splendid Communications Ltd
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Best Agency Awards - PR Agency of the Year
Country / Region
United Kingdom
Entrant Company
Beijing Yuanjing Technology Co., LTD
Category
Strategic Program - Digital Marketing Campaign
Country / Region
China