MUSE Gold

2023

NFL Tuesday Night Gaming

Entrant Company

WePlay Studios

Category

Video - Sports

Client's Name

Enthusiast Gaming

Country / Region

United States

What do traditional sports and gaming have in common? Passion and engagement. Despite the differences in event venues, both bring emotions and excitement to participants and spectators alike.

NFL Tuesday Night Gaming is a first-of-its-kind gaming competition series that brings together NFL athletes and marquee gaming content creators in a weekly gaming competition. Season 1 debuted in September 2022 and streamed weekly on YouTube and Twitter (now “X”) through February 2023. As the production partner of Enthusiast Gaming, the WePlay Studios team, both remotely and on location at the WePlay Esports Arena Los Angeles, worked across the technical aspect, show design, and show-side content production.

In addition to the weekly live-streamed gameplay, the partnership produced daily, always-on content, including pre- and post-game analysis, highlights, plays of the week, and more. The schedule also included three NFL Family Game Night shows that brought together top family-friendly gaming creators and NFL athletes and their children in a fun and entertaining format built for kids (A8-12) and the parental co-viewing audience.

More Gold Winners
Video
2023
MUSE Advertising Awards - CRN 62m M/Y RIO: innovation and supreme quality

Entrant Company

Ferretti S.p.A

Category

Video - Lifestyle

Country / Region

Italy

Social Media
2023
MUSE Advertising Awards - Uplifting The Digital Presence Of A Family-Run Patisserie

Entrant Company

Blue Hat

Category

Social Media - Food & Beverage

Country / Region

Portugal

Video
2023
MUSE Advertising Awards - BGM - Hello Avelo!
Greater Binghamton Airport (BGM)

Entrant Company

Advance Media New York - Upst8 Creative

Category

Video - Travel

Country / Region

United States

Event
2023
MUSE Advertising Awards - 2022 International Conference on Medical Design
Medical Design Association, Taiwan

Entrant Company

Yulu Chen

Category

Event - Conference / Convention

Country / Region

United States