2023
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The accolades started piling up for OlliOlli World, so the team over at Roll7 wanted to shred while the wheels were still spinning and drop their first DLC trailer. This new content brought in fresh physics, maps, and new acquaintances to encounter along the journey, all enveloped in an extraterrestrial-inspired package that showcases their distinct art style.
The combination of critical acclaim, press endorsements, and the overall tone of OlliOlli World served as the catalyst for a playful trailer idea. Drawing inspiration from the extravagant Hollywood trailers of the 80s and 90s, the trailer embraced a tongue-in-cheek approach, complete with narration reminiscent of the style of Don Lafontaine.
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Awaken
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
Australia
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Video - Trailers
Country / Region
United States
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Marriott International, Inc.
Category
Strategic Program - Branding Refresh (NEW)
Country / Region
United States
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George P. Johnson Experience Marketing
Category
Experiential & Immersive - Launch Event
Country / Region
United States