MUSE Gold

2024

Latecomers Teaser Art

Entrant

barlow.agency

Category

Marketing & Promotional - Poster (Single)

Client's Name

SBS

Country / Region

Australia

we created a teaser campaign of an upcoming mini TV series. Follow two individuals with cerebral palsy on a transformative journey of sexual discovery, intertwined with the complex dynamics of their able-bodied friends. This series aims to spotlight the neglected disabled community in film and TV.

We aimed to create a captivating impact by showcasing an unprecedented portrayal of real individuals with disabilities experiencing pure ecstasy and bliss through sexual fulfilment—an aspect rarely, if ever, emphasized in advertising. Our approach involved Interconnecting them with their able-bodied caregivers, intertwining flesh and sensual excitement, unveiling a unique narrative that challenges societal norms.

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