AES NY 2023 Convention

The Audio Engineering Society (AES) stands as the premier professional society exclusively dedicated to advancing audio technology. AES is an international organization, uniting audio engineers, creative artists, scientists, and students worldwide. Its mission revolves around fostering advancements in audio and disseminating cutting-edge research.
At its 2023 Convention held in New York City, AES commemorated its 75th Anniversary, offering a gateway to a new era of audio experiences. The event featured leading manufacturers and engineers showcasing the latest solutions and products with a diverse array of workshops, panels, demonstrations, training sessions, and more.
The convention also marked the momentous 50th anniversary of hip hop, allowing participants to immerse themselves in an unforgettable audio journey, complete with renowned speakers and thrilling sessions.
To generate excitement for this remarkable event, we launched a compelling social media campaign, showcasing branding that encapsulated the essence of AES in the heart of the big apple. Additionally, we curated a matching branding strategy to celebrate the 50th anniversary of hip hop. The outcome was a striking collection of graphics that ignited enthusiasm among members and attendees, setting the stage for an unparalleled and unforgettable experience.