MUSE Gold

2024

Étage- Small but Mighty

Entrant

Etage

Category

Best Agency Awards - Best Small Agency of the Year (Up to 25 employees)

Client's Name

Étage

Country / Region

United States

Étage is a creative strategy agency that engages with thought leaders around the world, across all industries, to shift perceptions and inspire meaningful change. Étage creates content to drive value and positive impact, rooted in the belief that our vision can change ideas, and our ideas can change actions. Translating to “a higher level” in French, Étage chooses to do work that elevates beliefs, lifts up the greater good, and measurably moves the needle for both people and the planet in the right direction.

For Étage, creativity means changing the world. We believe in bringing more technology to humanity, and more humanity to technology. We do this for corporations, non-profits, academic institutions, and startups. We pair creativity with strategy to inspire meaningful change. For us, a successful creative idea or design has the following elements: 1) Messaging that is evocative when appropriate and pushes the limits of possible to inspire new ideas. 2) Graphics design that is intriguing, different, beautiful, and inviting. 3) Work that is purpose-driven, impact-oriented, and promotes the greater good. Our favorite part of the creative process is unraveling the client’s need to reach beyond the deliverable to shift perceptions and create meaningful impact.

We encourage our team members to harness creativity that pushes the envelope and to help build community that inspires us to continually reach for new heights. We also encourage our team members to “be human”–to value, honor and develop their EQ. We model the importance of keeping our eyes open for inspiration anywhere and everywhere. We strive to empower our team to have an opinion and express it even if it’s different from ours. And, perhaps most importantly, we urge every person we work with to use their creativity to serve the greater good so we can elevate others, and the world, together.

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