2024
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In collaboration with FIFA, we embarked on an exhaustive exploration of the World Cup archives. Our quest was to uncover "twin takes" from all World Cups, dating back to the inaugural edition in 1930. We scoured for those rare fragments of time that link together—identical shots of movements, plays, and immortal stars. These perfect match cuts seamlessly unite the likes of Pelé, Maradona, Beckenbauer, Cruyff, Zidane, Platini, Mbappé, Thierry Henry, Buffon, Klinsmann, Romário, Ronaldo, Cristiano Ronaldo, Beckham, Garrincha, and even Messi, who replicated identical moves years apart. We embellished this compilation with a timeless musical masterpiece, Beethoven's 9th Symphony. This powerful montage, comprising 150 takes, deftly bridges the past and the present, for we believe that editing is sculpting in the realm of time.
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National Center for Traditional Arts
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Event - Cultural Event
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Taiwan
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Splendid Communications, TBWA, The 7 Stars, Ginsters team
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Integrated Marketing - Brand Transformation / Repositioning
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United Kingdom
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Hong Kong Tourism Board
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Strategic Program - Comm / Marketing Campaign
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Hong Kong SAR
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yuwell
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Marketing & Promotional - Poster (Series)
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China