MUSE Gold

2024

World Cup - An Immortal Story

Entrant

HODC - TV Globo

Category

Video - TV Ad

Client's Name

Promo TV Globo

Country / Region

Brazil

In collaboration with FIFA, we embarked on an exhaustive exploration of the World Cup archives. Our quest was to uncover "twin takes" from all World Cups, dating back to the inaugural edition in 1930. We scoured for those rare fragments of time that link together—identical shots of movements, plays, and immortal stars. These perfect match cuts seamlessly unite the likes of Pelé, Maradona, Beckenbauer, Cruyff, Zidane, Platini, Mbappé, Thierry Henry, Buffon, Klinsmann, Romário, Ronaldo, Cristiano Ronaldo, Beckham, Garrincha, and even Messi, who replicated identical moves years apart. We embellished this compilation with a timeless musical masterpiece, Beethoven's 9th Symphony. This powerful montage, comprising 150 takes, deftly bridges the past and the present, for we believe that editing is sculpting in the realm of time.

Credits

Promo Director
Chico Leão
Creative Manager
Camilla Cararo
Production Manager
Mariá Bottini
Post-production Manager
Renan Porto
Copywriter
André Yas Yasaka
Editor
Eduardo Calvet
Designer
Victor José Amaral Mendes
Color Grading
Fernanda Santos
Sound Design
Tony Pereira Jr
Post-production Coordinator
Gabriel Amorim
Post-production Coordinator
Thiago Cachoeira
Post-production Coordinator
Isabella Correa
Production
Francisco Candido
Production
Juliana Nogueira
Production Coordinator
Iris Correia
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