MUSE Gold

2024

"World Traveler"

Entrant Company

Explore

Category

Video - Banking

Client's Name

1st Source Bank

Country / Region

United States

When 1st Source Bank asked Explore to show how flexible and easy their mobile app can make so many of the banking tasks customers need to perform, we knew we needed to go next level on the campaign. This particular deliverable, "World Traveler", features a :15 spot where our hero, in the middle of several intense yoga positions, asks the universe, a.k.a. the 1st Source Banker, how the mobile app can help her on her travels. Conceptualized, produced, directed, edited, and finished all by our talented creative production team at Explore.

Credits

VP Marketing / 1st Source Bank
Andrea Bullock
Creative Director / 1st Source Bank
Michael Murphy
Executive Producer / Explore
Jeremy Pinckert
DP / Haefen Co
Bjorn Amundsen
Art Director / Explore
Larry Liss
Producer / Explore
Adam Picchietti
Editor / Explore
Jill Dugan
Colorist / Third Bay
Ron Sudul
Audio & Sound Design / Floodgates Audio
Joe Flood
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