2024
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In tandem, we follow two stories, Dr. John Brooks Slaughter’s remarkable journey from segregated Topeka, Kansas in the 1950s, guided by his unwavering ambition to become an engineer; and USC Viterbi’s The Center for Engineering Diversity’s rise from the 1970s as the program focuses on the recruitment, retention, and graduation of minority students, long before the current attention to this significant issue. This video highlights the importance of following your dreams and overcoming obstacles in the face of overwhelming odds in an unbalanced system and it serves as a testimony to the illustrious career of Dr. John Brooks Slaughter that spanned over 50 years, culminating in the naming ceremony for the John Brooks Slaughter Center for Engineering Diversity at USC Viterbi.
Credits
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New Taipei City Government, CN FLOWER INTERNATIONAL CO., LTD.
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Integrated Marketing - Company Branding
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Taiwan
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Hangzhou Lance Brand Design Co., Ltd.
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Corporate Identity - Brand Identity
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China
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HODC - TV Globo
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Video - Sports
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Brazil
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Promo TV Globo
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Video - Sports
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Brazil