2024
Baseball United Global Launch
Entrant Company
BSB Group International
Category
Strategic Program - PR Campaign
Client's Name
Baseball United
Country / Region
United States
Baseball United, the first-ever professional baseball league focused on the Middle East and Indian Subcontinent, officially brought baseball to the region for the first time with an entertaining two-game series between its two All-Star teams in November of 2023. In the year leading up to the tournament, and immediately after, the league's global PR campaign garnered more than 1 billion media impressions across 60 countries.
Entrant Company
Sunny Idea (HK) Limited, Zenith HK
Category
Branded Content - Age-Group Marketing - Youth
Country / Region
Hong Kong SAR
Entrant Company
Yue Hu, Xi Zhou and Minghao He
Category
Website - Website Redesign (NEW)
Country / Region
United States
Entrant Company
MDSX
Category
Experiential & Immersive - Exhibition Experience
Country / Region
United States
Entrant Company
Stinghouse Creative
Category
Video - Nonprofit
Country / Region
United States