2024

Baseball United Global Launch

Entrant

BSB Group International

Category

Strategic Program - PR Campaign

Client's Name

Baseball United

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 1)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 2)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 3)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 4)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 5)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 6)

MUSE Creative Awards Winner – Baseball United Global Launch by BSB Group International (Image 7)

About The Entry

Baseball United, the first-ever professional baseball league focused on the Middle East and Indian Subcontinent, officially brought baseball to the region for the first time with an entertaining two-game series between its two All-Star teams in November of 2023. In the year leading up to the tournament, and immediately after, the league's global PR campaign garnered more than 1 billion media impressions across 60 countries.

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Video

2024