2024

简单上下 EasyGo

Entrant Company

Chengdu Mifang Culture Communication Co.,Ltd

Category

Corporate Identity - Brand Identity

Client's Name

Beijing Jiandanshangxia Safety Technology Co., Ltd.

Country / Region

China

The customer is a new elevator brand that draws inspiration from the "arrow," which represents direction, and the "circle," which represents vitality, to create its logo. The logo cleverly combines the Chinese characters "上下" (meaning "up and down") with graphical elements to succinctly and interestingly convey both the inner meaning and external form of the brand's concept.