2024
Bacon Bait
Entrant Company
Elevation
Category
Marketing & Promotional - Specialty Item
Client's Name
Farmland
Country / Region
United States
Farmland Foods was a sponsor of Luke Bryan’s 2023 Farm Tour, and Elevation helped celebrate the conclusion of the popular concert series by creating a special gift for the country superstar and his fans.
Knowing that nothing tastes better than Farmland bacon, Elevation created Bacon Bait—a limited edition, hand-crafted bacon lure designed to help anglers attract the attention of big fish (and fellow bacon lovers, too.)
The limited-edition lure was presented to Luke Bryan at the tour, and his fans were given the opportunity to win lures via an Instagram giveaway. More than 45,000 fans engaged with the post and contest in just one week.
Credits
Entrant Company
Mnemonic Agency
Category
Video - Pets (NEW)
Country / Region
United States
Entrant Company
Ignite2x
Category
Integrated Marketing - Brand Partnerships
Country / Region
United States
Entrant Company
Hold On Campaign for Suicide Prevention
Category
Video - Music
Country / Region
United States
Entrant Company
HARMERON HUNGARY KFT.
Category
Video - Government
Country / Region
Hungary