MUSE Gold

2024

Hoh Xil Eco-Cultural Creations

Entrant Company

SUZHOU ZADIM HOME LIFT CO.,LTD

Category

Publication - Publication / Other___

Client's Name

HOHXIL ECOLOGICAL CONSERVATION ASSOCIATION

Country / Region

China

Hoh Xil, a mysterious and pure land, located on the Qinghai-Tibet Plateau, is renowned as the "Forbidden Zone of Life" and the "Paradise of Wildlife." It has been designated as a World Natural Heritage Site by UNESCO. This beautiful land provides us with endless design inspiration, and therefore, each of our cultural and creative works integrates unique elements of Hoh Xil, conveying our love and guard for this land. We hope to draw more people to pay attention to the protection of the ecological environment, climate change, and biodiversity through showcasing cultural and creative products that highlight the sources of the mountains and waters, the source of life, and the source of ecological perspectives of Hoh Xil.
Hoh Xil Eco-Cultural Creations (including gift boxes, bookmarks, postcards, commemorative cards, and soluble Longda Paper) are themed around the natural landscapes and wildlife of Hoh Xil. In various forms such as photography and artistic illustrations, we want to elaborate the concept of "ecological health and mental health" through the power of culture and art. The best way to protect natural ecology is to maintain a balanced and healthy mindset, avoiding excessive development and exploitation. At the same time, we should observe and appreciate the laws of nature. By focusing on and promoting the cultural and creative products of Hoh Xil's ecology, we hope more people will value its unique and rare ecological environment and species resources. With reverence, we pay homage to the beauty of nature and firmly commit to protecting its magnificent ecology.
This gift box features a green color scheme, symbolizing the endless vitality of all lives in nature. Hand-painted images of auspicious beasts, transformed from rare animals of the Hoh Xil, adorn the inner and outer side of the box, symbolizing good fortune, happiness, and luck, and also reminding people to safeguard the biodiversity and ecological health, which add profound cultural significance. The combination of eco-friendly cold foil stamping and UV raised printing techniques not only highlights the exquisite modern design but also accentuates the noble quality of the product.

Credits

Bade Gengga
Yan Wu
Yanyan Long
Yimian Qiu
Yunkang Li
Zhouhui Shi
Rumin Xu
Jiarui Chen
Xiaojing Wan
Binlan He
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