2024
Entrant Company
Category
Client's Name
Country / Region
Hoh Xil, a mysterious and pure land, located on the Qinghai-Tibet Plateau, is renowned as the "Forbidden Zone of Life" and the "Paradise of Wildlife." It has been designated as a World Natural Heritage Site by UNESCO. This beautiful land provides us with endless design inspiration, and therefore, each of our cultural and creative works integrates unique elements of Hoh Xil, conveying our love and guard for this land. We hope to draw more people to pay attention to the protection of the ecological environment, climate change, and biodiversity through showcasing cultural and creative products that highlight the sources of the mountains and waters, the source of life, and the source of ecological perspectives of Hoh Xil.
Hoh Xil Eco-Cultural Creations (including gift boxes, bookmarks, postcards, commemorative cards, and soluble Longda Paper) are themed around the natural landscapes and wildlife of Hoh Xil. In various forms such as photography and artistic illustrations, we want to elaborate the concept of "ecological health and mental health" through the power of culture and art. The best way to protect natural ecology is to maintain a balanced and healthy mindset, avoiding excessive development and exploitation. At the same time, we should observe and appreciate the laws of nature. By focusing on and promoting the cultural and creative products of Hoh Xil's ecology, we hope more people will value its unique and rare ecological environment and species resources. With reverence, we pay homage to the beauty of nature and firmly commit to protecting its magnificent ecology.
This gift box features a green color scheme, symbolizing the endless vitality of all lives in nature. Hand-painted images of auspicious beasts, transformed from rare animals of the Hoh Xil, adorn the inner and outer side of the box, symbolizing good fortune, happiness, and luck, and also reminding people to safeguard the biodiversity and ecological health, which add profound cultural significance. The combination of eco-friendly cold foil stamping and UV raised printing techniques not only highlights the exquisite modern design but also accentuates the noble quality of the product.
Credits
Entrant Company
Freelance
Category
Typography - Personal Work / Unpublished
Country / Region
United States
Entrant Company
自由职业者
Category
Typography - Packaging / Product
Country / Region
China
Entrant Company
By Hart
Category
Branded Content - Branded Content / Other___
Country / Region
United States
Entrant Company
NBCUniversal
Category
Branded Content - Social
Country / Region
United States