MUSE Platinum

2024

All the Dirt. All in One Place.

Entrant Company

The Mob Museum

Category

Advertising - Advertising Campaign

Client's Name

Country / Region

United States

Crafted first with the intention to run initially as a video campaign at Harry Reid International Airport in Las Vegas, which broke its all-time annual record for number of passengers served with 52.6 million in 2022, the “All the Dirt” video campaign grew into The Mob Museum’s brand campaign for 2022 and the beginning of 2023 with the addition of carefully curated creative running on social media and display advertising.  The video showcases the demise of notable and recognizable organized crime figures from around the United States while the final eight seconds ties together that the facts, fiction, crimes, convictions, grit, glamour or “all of the dirt” can all be found at The Mob Museum in Las Vegas, Nevada.

More Platinum Winners
Branded Content
2024
MUSE Advertising Awards - Hyundai - Frosted Tips Podcast Roadtrip To IHRMF

Entrant Company

iHeartmedia

Category

Branded Content - Auto & Auto Services

Country / Region

United States

Video
2024
MUSE Advertising Awards - Innovation Diwan 2023

Entrant Company

Albrand

Category

Video - Nonprofit

Country / Region

Saudi Arabia

Video
2024
MUSE Advertising Awards - Chill Chiayi
Chiayi City Government

Entrant Company

Favula Inc.

Category

Video - Travel

Country / Region

Taiwan

Branded Content
2024
MUSE Advertising Awards - A Cohesive Look to Showcase Our Brand Identity

Entrant Company

BorderX

Category

Branded Content - B2B

Country / Region

South Korea

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy