2019
Ziegler Cat - Next Generation Machines
Entrant
Snapshot Interactive
Category
Content Marketing - Email Marketing / Newsletter
Client's Name
Ziegler Cat
Country / Region
United States
Gallery
About The Entry
This email was part of a larger 3-part drip campaign that consisted of a ?Save the Date?, an official ?Invitation? and a ?Don?t Forget? piece that were all A/B tested through different subject lines and messaging. Aesthetically, the clean graphics coupled with the dark theme and yellow accents looked really sleek while a couple different CTAs and the ?add to calendar? functionality invited users to engage no matter their interest level. The email campaign resulted in us surpassing the client?s event registration goal and day-of-event attendance and machine sales.
Entrant
Bad Penny Factory
Category
Website - Professional Services
Country / Region
United States
Entrant
ADTRAN, Inc.
Category
Integrated Marketing - Event Marketing
Country / Region
United States
Entrant
Tier10
Category
Video - TV Ad
Country / Region
United States
Entrant
Jason M. Villanueva
Category
Integrated Marketing - Product Branding
Country / Region
United States