MUSE Silver

2024

Alberta Social Logo

Entrant Company

Chewy Designs

Category

Corporate Identity - Logos

Client's Name

Alberta Social

Country / Region

Canada

For Alberta Social, I aimed to design a logo that truly reflects the brand’s lively and community-focused spirit. The logo stands out with its bold use of pure Magenta, pure Cyan in the mark, and a darker shade of Cyan in the wordmark, giving it a vibrant yet balanced feel.

I chose to stack the words “Alberta” and “Social” in the wordmark, which not only enhances readability but also emphasizes the brand’s focus on community and connection. The layout makes the name feel solid and approachable, aligning perfectly with what Alberta Social stands for.

The centerpiece of the logo is a creative mix of a megaphone and a social media chat bubble. This isn’t just a cool design choice—it’s symbolic of what Alberta Social does. The megaphone represents amplifying voices, while the chat bubble is all about conversation and interaction. Together, they capture the brand’s mission to foster dynamic communication within the community.

I selected a darker shade of Cyan for the wordmark to add a touch of sophistication. It keeps the text clear and prominent, ensuring it pairs well with the bold logo mark without overwhelming it. The modern sans-serif font complements this, giving the logo a clean and contemporary look.

In the end, the Alberta Social logo is all about connection. It’s bold, memorable, and designed to resonate with the community it represents.

Credits

Owner / Chewy Designs™
Jeremy Willuhn
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