MUSE Gold

2024

It's perfect to be U

Entrant Company

SUMMERCLIFF

Category

Video - Beauty & Cosmetics

Client's Name

PERFECT U

Country / Region

Cyprus

A female car mechanic, a gorgeous man wearing a fully detailed make-up look, a woman racing a high calibre motorbike, a fabulous female body lifter, the Perfect U Video Ad is all about inclusivity and breaking stereotypes. With the slogan “It’s perfect to be U” it emphasises that everybody is different and appreciated for who they are. People are perfect within their differences, within themselves. Perfect U beauty stores embrace the individuality of all people.

Credits

SUMMERCLIFF / Producer
Antonis Iniatis
SUMMERCLIFF / Producer
Christina Konstantinou
Director
Thodoris Papadoulakis
DOP
Sofronis Sofroniou
SUMMERCLIFF / Casting
Sofia Thedosi
Gaffer
Kyriakos Politis
Wardrobe
Marianna Hadjimina
Hair
Soteris Finiris
PERFECT U / Make up
Rafaelia Sidera
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