2025

Car Race

Entrant Company

Tom, Dick & Harry Creative

Category

Branded Content - Auto & Auto Services

Client's Name

GreatWater 360 Auto Garages

Country / Region

United States

GreatWater 360 Auto Care came to us with a very specific media need. They’d purchased space on AtmosphereTV, which tends to run on TVs in bars and Restaurants. Because these are busy, noisy environments, we needed to create something simple, visually engaging, and not reliant on audio. Our solution: an 8-bit style car race, in which the destination is a GreatWater Garage. The results of the race are randomized, which creates a little bit of playful suspense as customers follow along.