2025
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Bridge Builders – Mounir Biba is a powerful feature highlighting the life and mission of Mounir Biba, a French-Algerian breakdancer and cultural connector. Through his role as head coach of China’s breakdance team for the 2024 Paris Olympics, Mounir bridges his French and Algerian heritage with China’s growing interest in breakdance culture, using his art to connect people from different backgrounds.
The feature, part of the Bridge Builders series, celebrates Mounir’s efforts to create cross-cultural understanding through dance, following his journey as a dancer, mentor, and cultural ambassador. Shot with a focus on rhythm and movement, the documentary brings viewers into Mounir’s world, capturing his passion and dedication. His role as a coach and an artist unites French and Chinese youth, inspiring audiences to connect through shared passions.
A tribute to resilience and artistic connection, Bridge Builders – Mounir Biba resonates with viewers as a story of how one individual’s passion can bridge cultures and foster mutual respect.
Credits
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NBCUniversal
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Branded Content - B2C
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United States
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Moonky
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Advertising - Online Ad (Single)
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France
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FCB Health London, An IPG Health Company
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Branded Content - Cause / Awareness
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United Kingdom
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Digital Brew
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Video - Art & Design
Country / Region
United States