2025
Entrant Company
Category
Client's Name
Country / Region
In the vibrant, ever-bustling metropolis of Hong Kong, the rhythm of life unfolds like a finely tuned machine, relentless in its pace. The inhabitants, caught in the relentless whirlwind of academic demands and high-pressure professional environments, often find themselves craving a tranquil sanctuary—a space to pause, reflect, and rejuvenate their weary spirits. In response to this pressing need for respite, Holo HK - Urban Oasis project was conceived, aiming to construct a futuristic utopia that seamlessly melds modern artistry with innovative spatial design, all intricately woven into the fabric of this dense urban landscape.
Utilizing extensive data analysis and advanced machine-learning methodologies, the project meticulously identified optimal locations for transformative interventions. Adopting an imaginative 'insert city' framework, it introduces a series of serene pressure-relieving spaces—like theaters, exhibition halls, and peaceful gardens—into the dynamic cityscape. These thoughtfully crafted areas serve as havens from the frenetic pace of daily life, fostering opportunities for residents to nurture their emotional well-being and achieve mental clarity. Picture immersive film screenings elevated by cutting-edge VR technology, transporting viewers into diverse realms crafted by talented artists, allowing them to explore rich cultural narratives and historical tapestries. In addition, community hubs enable individuals to swap goods or exchange knowledge through immersive virtual interactions, strengthening social bonds and fostering connections within the vibrant community.
The design aesthetic of Holo HK masterfully interweaves futuristic technology with an inviting sense of humanity. A harmonious blend of blue and purple hues forms its primary color palette, complemented by warm whites and soft neon accents, producing a visual experience that feels both modern and welcoming. Through thoughtful design choices, Holo HK has emerged as a serene oasis for the mind amidst the relentless pace of city life, offering an intelligent sanctuary where every city dweller can find solace and rejuvenation for their soul.
Credits
Entrant Company
Gravity Global
Category
Branded Content - Products & Services
Country / Region
United Kingdom
Entrant Company
CGTN Europe
Category
Video - Motion Graphics
Country / Region
United Kingdom
Entrant Company
Gricreative
Category
Website - Manufacturing
Country / Region
Turkey
Entrant Company
Amp Agency
Category
Strategic Program - Social Media Campaign
Country / Region
United States