2025
Conquer Every Drive with Hoosier's TrackAttack Pro
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Lure Digital
Category
Video - Automotive
Client's Name
Hoosier Racing Tires
Country / Region
United States
We joined the Hoosier Racing Tires team to create a launch video for their first street-to-track tire: the TrackAttack Pro. Meant for tackling the daily grind or conquering the track, this ultra-high performance tire delivers through every twist and turn that life throws you. With an ultra-fast timeline, creative production and collaboration were key elements to making this project a success. Launched ahead of the industry show SEMA, Hoosier built brand excitement, announced their newest product and introduced a new look & feel that redefines their brand identity.
Credits
Entrant
Admerasia
Category
Advertising - Online Ad (Campaign)
Country / Region
United States
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Share Interactive Marketing Co.,Ltd.
Category
Event - Cultural
Country / Region
Taiwan
Entrant
Purple Brain
Category
Video - Youth Audience
Country / Region
Saudi Arabia
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Fubon Financial Holding Co., Ltd.
Category
Branded Content - Environmental & Sustainability (NEW)
Country / Region
Taiwan