MUSE Gold

2025

Conquer Every Drive with Hoosier's TrackAttack Pro

Entrant Company

Lure Digital

Category

Video - Automotive

Client's Name

Hoosier Racing Tires

Country / Region

United States

We joined the Hoosier Racing Tires team to create a launch video for their first street-to-track tire: the TrackAttack Pro. Meant for tackling the daily grind or conquering the track, this ultra-high performance tire delivers through every twist and turn that life throws you. With an ultra-fast timeline, creative production and collaboration were key elements to making this project a success. Launched ahead of the industry show SEMA, Hoosier built brand excitement, announced their newest product and introduced a new look & feel that redefines their brand identity.

Credits

Creative Director
Bria Little
Executive Producer
Ky Schultz
Producer
Jameson Connors
Cinematographer, editor
Chris Kas
VFX
Jonathan Blanton
More Gold Winners
Website
2025
MUSE Advertising Awards - Lightedge Website
Lightedge

Entrant Company

Atomicdust

Category

Website - Information Technology (IT)

Country / Region

United States

Corporate Identity
2025
MUSE Advertising Awards - Didion Brand
Didion

Entrant Company

Atomicdust

Category

Corporate Identity - Brand Identity

Country / Region

United States

Integrated Marketing
2025
MUSE Advertising Awards - Not One Face

Entrant Company

LifeStance Health

Category

Integrated Marketing - Integrated Marketing Campaign

Country / Region

United States

Outdoor Advertising
2025
MUSE Advertising Awards - The Cleaning Lady 'Antihero'

Entrant Company

Truest.,LLC

Category

Outdoor Advertising - Billboard

Country / Region

United States

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy