MUSE Platinum

2025

Qatar-UAE Super Cup Opening Ceremony 2024

Entrant Company

Kvant Show Production

Category

Event - Ceremony

Client's Name

QVISION

Country / Region

Slovakia

The opening ceremony of the Qatar-UAE Super Cup in football featured a 9-minute show with laser graphics, mapping, beam effects and fireworks. All lasers were the main element of the whole event. The main task was to show the possibilities of laser technology as the main element of the entire show. The event was in cooperation with Qvision Productions at Al Thumama Stadium in Qatar.

The main idea and task were to portray the friendship between 2 countries (Qatar and the UAE), and an effort to point out the similarities and differences in their culture (fishing, pearl collection, falconry, hospitality, cities...). Same but different.

At this event, we used a total of 33 pcs of lasers:
15 pcs of lasers were used only for laser graphics on the playground surface because there were very complex graphics animations.
The actual production of the graphic materials took 2 weeks, and another week was spent programming and adapting it on-site. A graphic designer and a laser operator participated in the preparation, production and programming of the content.
Another 17 lasers were used for the beam show. They were placed around the entire perimeter of the stadium, i.e. on all 4 sides, to cover 360 degrees.
Finally, we used 2 sky lasers Architect, each with a power of up to 400W and with rotating platforms as a novelty. The goal was to attract attention to the event from afar.

It was allowed to walk and carry equipment only on designated paths, not across the grass (strictly prohibited).
Difficulty of installation - mapping lasers had to be at the highest points of the stadium where it was necessary to create hanging points using extra trusses specially made for this purpose.
We controlled the entire show, and pyro effects and external lights were also incorporated into it.
From previous events at football stadiums, we already had experience in how to approach a show of this scale and what to expect.

More Platinum Winners
Event
2025
MUSE Advertising Awards - WE ARE NEW YEAR'S EVE CONCERT

Entrant Company

The General Association of Chinese Culture,GACC

Category

Event - Concert

Country / Region

Taiwan

Video
2025
MUSE Advertising Awards - Sensory Overload
Haleon, Sensodyne, Digitas

Entrant Company

Vox Creative

Category

Video - Public Service & Activism

Country / Region

United States

Social Media
2025
MUSE Advertising Awards - Gleem x Jenn

Entrant Company

HireInfluence

Category

Social Media - Celebrity & Influencer

Country / Region

United States

Event
2025
MUSE Advertising Awards - Upfront

Entrant Company

NBCUniversal

Category

Event - B2B

Country / Region

United States