MUSE Platinum

2025

Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024

Entrant

NBCUniversal

Category

Video - Comedy

Client's Name

Wendy's

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 1)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 2)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 3)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 4)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 5)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 6)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 7)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 8)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 9)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 10)

MUSE Creative Awards Winner – Wendy's + Bravo | Beef Sessions | Q1/Q2/Q3 2024 by NBCUniversal (Image 11)

About The Entry

In partnership with Wendy’s, we created a yearlong campaign including social and a series of custom vignettes featuring Real Housewife Lisa Barlow. Lisa hilariously plays the world's most delusional “therapist”, creating a safe space for Bravolebs to workout their petty beefs. Scripts are packed with insider references to engage and delight Bravo fans!

Credits

Chief Marketing Officer, NBCUniversal

Josh Feldman

Head of Creative, NBCUniversal

Steven Rummer

EVP Creative Partnerships, NBCUniversal

Jamie Cutburth

VP, Creative, NBCUniversal

Sharon Ngoi

VP, Executive Producer, NBCUniversal

Liz Gaffney

VP, Development, Creative Partnerships, NBCUniversal

Jay Adoue

VP, Marketing Creative Partnerships, NBCUniversal

Dana Crane

VP, Ad Sales Agency Partnerships, NBCUniversal

Josh Northridge

VP, Ad Sales Client Partnerships, NBCUniversal

Caroline Wright

Creative Director, NBCUniversal

Stacy Asturias

Director, Development, Creative Partnerships, NBCUniversal

Taylor Sperry

Director, Creative Partnerships, NBCUniversal

Hannah Pautz

Account Director, Ad Sales Agency Partnerships, NBCUniversal

Nicolette Bodine

Sr. Producer, NBCUniversal

Cameron Cohen

Sr. Writer, Producer, Editor, NBCUniversal

Jack Douglas

Sr. Manager, Development, Creative Partnerships, NBCUniversal

Jenna Kaplowitz

Project Manager, NBCUniversal

Shoshana Goodman

Manager, Marketing Creative Partnerships, NBCUniversal

Vanessa Rodriguez

Manager, Ad Sales Creative Partnerships Marketing, NBCUniversal

Ashley Rodriguez

Production Coordinator, NBCUniversal

Jonas Maestro

Production Company

NuContext

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