Brand Identity and Web Design

R2i led a strategic and creative effort to create a unique, relevant and ownable brand to differentiate it from the security landscape. Our client Centrify is divesting their service offer and in doing so, will create a wholly-owned, subsidiary company, to be referred to as ?NewCo? until a name has been created. ?NewCo? will be officially announced October 1, 2018.<br><br>Coming out of the Naming Development, we have identified the following company name that we should proceed with for mark/logo and visual identity system development.<br>Chosen Name: Idaptive<br><br>This brand development includes:<br>o Mark/Logo<br>o Visual identity system<br>o Corporate identity system<br>o Brand Guidelines<br>o Website design and development<br>o Office interior design