2025
Recipes for Success
Entrant
DataPath, Inc.
Category
Marketing & Promotional - Promotional
Client's Name
DataPath, Inc.
Country / Region
United States
Gallery
About The Entry
DataPath's flagship product is a technology platform for benefits administration called DataPath Summit. To promote the platform's versatility and multiple uses, we sent a flip-style, wire-bound recipe booklet called "Recipes for Success" to our target audience of third-party administrators. Each page dealt with a different type of benefit that could be administered using the platform, and various cooking/cookbook terms were incorporated into the copy.
Credits
Entrant
New York University
Category
Student Submission - Student Experiential Design (NEW)
Country / Region
United States
Entrant
Pangram Labs
Category
Experiential & Immersive - New Realities (NEW)
Country / Region
United States
Entrant
FCB Health London, An IPG Health Company
Category
Branded Content - Healthcare & Pharma
Country / Region
United Kingdom
Entrant
HausCo
Category
Social Media - Ad Campaign
Country / Region
United States