2025
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"Kader: Crafting Cinematic Excellence" is an immersive initiative by the Ministry of Culture, designed to empower and develop Saudi filmmaking talent through hands-on training with some of the world's most renowned production houses.
This cinematic project captures the essence of filmmaking by showcasing the unseen collaborative artistry behind every unforgettable scene. From directors and cinematographers to set designers, editors, and stunt performers, it highlights the collective effort that brings a film to life.
Through visually compelling storytelling, the video emphasizes that filmmaking is more than just acting or directing—it’s a world of creative minds shaping moments of cinematic brilliance. Kader invites passionate Saudi filmmakers to step behind the scenes, gain real-world experience, and become part of the next generation of industry leaders.
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The Lab @ Primo Brands
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Social Media - Social Presence
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United States
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Gravity Global
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Video - Business to Business
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United Kingdom
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GYK and Big Brick
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Video - Sports
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United States
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Swing
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Video - Cause / Awareness
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Saudi Arabia