2025
Entrant Company
Category
Client's Name
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Let’s talk advertising and humor.
Sometimes, these two elements go hand in hand to create an outstanding piece of work—and this is one of those cases. Ironbeam knows exactly how to target the right audience, and this brand-new advertisement is the proof. A touch of humor, all the key information, and two quirky characters get the job done.
The goal of this ad was to reach an audience in their 30s, as they are the primary focus for this year. That’s why we chose a different approach from standard online product commercials. We went with a style that’s familiar and relatable to our target viewers.
Credits
Entrant Company
Kooyman BV
Category
Video - Film / Movie
Country / Region
Netherlands Antilles
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Ansys
Category
Video - Documentary
Country / Region
United States
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insglück Gesellschaft für Markeninszenierung mbH
Category
Event - Customer Engagement (NEW)
Country / Region
Germany
Entrant Company
西安巴度甲建筑工程设计有限责任公司
Category
Experiential & Immersive - In-Store Experiences
Country / Region
China