MUSE Gold

2025

2025 Blossom on Route 7:Hydrangea and Daylily

Entrant Company

Tigresswings Ltd.

Category

Event - Sustainability

Client's Name

Department of Agriculture, Taoyuan City Government

Country / Region

Taiwan

“2025 Blossom on Route 7:Hydrangea and Daylily” focuses on the floral industry along Taiwan's main Route 7, highlighting the Hydrangeas in Taoyuan City's Fuxing District and the daylilies in Daxi District. This event aims to connect local communities, shape the related discussions, and generate sustainable economic value by attracting visitors and promoting agricultural economic cycles. It not only offers a sensory journey through Taiwan’s floral highlands, but also actively promotes sustainable tourism, environmental education, and community revitalization.
First of all, the agricultural tours within the event provide participants with an in-depth experience of local practices, closely linking agricultural education with the promotion of sustainable development. Not only to support local agriculture and reduce the carbon footprint associated with food transportation but also to promote the sustainable use of natural resources. Regarding transportation planning for the event, promoting the concept of carpooling, the event encourages green transportation and low-carbon travel, enhancing visitor experience and satisfaction. Additionally, the event aims to raise environmental awareness, reduce traffic congestion, lower carbon emissions, and promote sustainable development.

Credits

Tai Qi Tao Hua Yuan Leisure Agriculture Area
Daxi Baiji Leisure Agriculture Area
More Gold Winners
Video
2025
MUSE Advertising Awards - Texas Dairy Queen Jammin' Bacon
Texas Dairy Queen Operator's Council

Entrant Company

The LOOMIS Agency

Category

Video - TV Ad

Country / Region

United States

Corporate Identity
2025
MUSE Advertising Awards - DTM Rebranding
German Touring Car Motorracing Event GmbH

Entrant Company

UnitedSenses

Category

Corporate Identity - Corporate Identity Redesign

Country / Region

Germany

Website
2025
MUSE Advertising Awards -  Applied Home National Underwriters Website
Applied Home National Underwriters

Entrant Company

Applied Underwriters, Inc.

Category

Website - Insurance

Country / Region

United States

Branded Content
2025
MUSE Advertising Awards - Mornings with You—McDonald’s Breakfast Comic Series

Entrant Company

Admerasia

Category

Branded Content - Food & Beverage

Country / Region

United States