2025
Entrant Company
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Client's Name
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Food waste is a global problem—and it’s hitting hard. We don’t throw away food deliberately; we simply forget what we bought, overcook, or miss expiration dates. Nibbly is a sustainable, smart, and easy-to-use app that reduces household food waste by helping users track food at home, plan creative meals, and shop more thoughtfully. By scanning groceries or pantry items, Nibbly automatically organizes food into perishability-based categories—Eat Me First, Still Fresh, Long Keepers, and Check Before Toss—so nothing gets overlooked. An AI-driven recipe engine highlights soon-to-expire ingredients and suggests zero-waste menus or creative ideas like Overripe Rescue and Freezer Dump. Smart shopping lists focus only on what’s needed, avoiding unnecessary purchases. In the Impact module, users see clear metrics for money saved, waste prevented, and environmental benefits.
Credits
Entrant Company
BRC Imagination Arts
Category
Experiential & Immersive - New Category
Country / Region
United States
Entrant Company
National Palace Museum
Category
Experiential & Immersive - Immersive Brand Experience (NEW)
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Taiwan
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Gravity Global
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United Kingdom
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Motion Projects
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Audio - PSA
Country / Region
United States