MUSE Gold

2025

Aluminum. All In.

Entrant

Motion Projects

Category

Experiential & Immersive - Environmental & Sustainability

Client's Name

Ball Corporation

Country / Region

United States

Aluminum. All In.
One statement = HUGE WEIGHT.
A rally cry for Ball Arena visitors and the Denver community to recycle all their aluminum.
A bold statement that Ball Corporation and our home-town teams playing at Ball Arena are All In to support a sustainable future.
What does it mean to be All-In? It means a commitment to making the right choices every day. Whether you’re attending a game as a customer, retailer or consumer…always choose aluminum beverage packaging. Join us and go All-In on our mission to create a world free of waste.

Credits

Creative Director
Robert Stocking
Creative Director
Dan Kiefer
Creative Director/ Designer
Jonathan Tenkely,
Animation
Hector Espinoza
Animation
Luke Bishop
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